The M.Sc. in Marketing in the UK is primarily a two-year degree that focuses on improving overall business knowledge and marketing strategies. This postgraduate course covers a variety of business topics, including marketing and brand strategies, product management, distribution, effectiveness, pricing, segmentation, and so on. Many universities prefer a bachelor's degree in marketing for PG degree admission. However, many top universities in the UK accept international students with science and arts degrees. The program's primary focus is to sharpen students' marketing skills and principles and application. The average course fee of top universities offering Masters in Marketing in the UK is anywhere between 25,500 GBP and 32,500 GBP. Due to the increase in demand for marketing professionals worldwide, many international candidates are increasingly choosing to pursue masters in marketing in the UK.
|
Course detail |
Highlights |
|
Degree type |
Masters |
|
Course duration |
2 Years |
|
Specializations offered |
Strategic marketing, international marketing, Digital marketing, etc |
|
Admission Requirements |
Bachelors with 65% |
|
Entry-level Salary |
35,250 GBP per annum |
While most universities in the UK offer various master's programs in marketing, according to QS news world university ranking 2022 for master of marketing, here is the list of the top-rated UK universities to look to study a Master's in Marketing if you want to apply to study marketing in the UK.
|
QS World University Rankings 2022 |
Business School/University |
Program |
Course Duration |
Total Fees (in INR) per year |
|
6 |
University of Manchester |
MSc Marketing |
2 Years |
11,48,500 |
|
22 |
University of Birmingham |
MSc Marketing |
2 Years |
12,561,450 |
|
13 |
University of Edinburgh |
MSc Marketing |
2 Years |
10,654,300 |
|
28 |
University of Glasgow |
MSc in International Strategic Marketing |
2 Years |
14,800,680 |
|
25 |
Durham University |
MSc Marketing |
2 Years |
12,500,600 |
|
14 |
Cranfield University |
MSc Strategic Marketing |
2 Years |
15,400,250 |
|
24 |
University of Bath |
Master in Marketing |
2 Years |
11,320,500 |
|
2 |
Imperial College London |
MSc Strategic Marketing |
2 Years |
13,654,800 |
|
18 |
Lancaster University |
MSc Advanced Marketing Management |
2 Years |
12,350,000 |
|
10 |
University of Warwick |
MSc Marketing and Strategy |
2 Years |
16,251,120 |
Suggested Reads:
| Masters in Marketing in New Zealand | Masters in Marketing in Germany |
| Masters in Marketing in Canada | Masters in Marketing in Australia |
The eligibility criteria for pursuing a master's in marketing in the UK may vary from university to university. But there are some general eligibility requirements for MS in Marketing for candidates who get to study in UK universities, which are mentioned below:
|
Details |
Eligibility criteria |
|
Basic Eligibility |
Applicants must have acquired a minimum of a relevant degree at the UG level from a recognized institution. |
|
Exams |
TOEFL and IELTS to study master in the UK |
|
Course duration |
Varies from university to university |
|
Medium of Instruction |
English |
|
Relevant work experience |
Not mandatory |
International students can apply to UK universities via the UCAS portal or the university's website. It is always a good idea to apply through UCAS. Still, students can apply to multiple universities through one application. Most of the top universities are associated with this portal. Applications are invited for the January intake in most cases.
Want to know about the Application Process? Click Here
The cost of a master's in marketing in the UK is GBP 13,700 for local students, whereas international students must pay GBP 21,500 as a postgraduate marketing course fee in the UK. Planning marketing in the UK before even applying for the course is essential for the candidates. This gives them an idea of how much the expenses they would likely incur during their master's studies in the United Kingdom would be. The cost of a Master in Marketing in the UK is likely to vary from one university to another. It generally includes tuition fees and the cost of study materials available from the universities. Therefore, applicants must calculate costs like accommodation, food, medicine, and sports when estimating the cost of an M.Sc. in Marketing in the UK.
Most international students seek educational scholarships to fund their living and tuition fees. Here is a wide range of scholarships offered by UK universities for pursuing an MS in Marketing in the UK:
|
Scholarship |
University |
Award |
|
University of Cranfield |
Cranfield Scholarship |
Full tuition waiver |
|
University of Edinburgh |
Business School International MSc Scholarship |
30% of tuition fees |
|
University of Glasgow |
International Leadership Scholarship |
Variable |
|
University of Warwick |
WBS Scholarship |
50% of tuition fees |
|
Durham University |
Alumni Scholarship |
Up to 5,000 |
|
University of Manchester |
Alliance MBS Masters Scholarships for International Students |
25% of tuition fees |
|
University of Birmingham |
Birmingham Masters Scholarship |
Full tuition waiver |
|
Imperial College London |
Imperial Business Scholarship |
30% of tuition fees |
|
Lancaster University |
LUMS Program Scholarship |
Up to 10,000 |
Marketing plays a vital role in any business, so any job role related to marketing will be a well-rewarding one. This is why masters in marketing in the UK are gaining popularity and being chosen by many international students as their careers. An MS degree in Marketing offers many job opportunities and career options. The average salary earned by a graduate who completes their master's in the marketing domain is 145,000 GBP per year. Let's take a look at the below table to learn more about the jobs, descriptions, and salaries for an MS Marketing student in the UK:
|
Jobs Role |
Job Description |
Average Salary in GBP |
|
Public Relations Officer |
A Public Relations Officer responds to requests for information and maintains the positive image of a business. |
157,000 |
|
Market Development Manager |
Market Development Manager has vital responsibilities that include researching new markets, developing relationships with businesses, and prospective clients, and presenting sales pitches. |
125,300 |
|
Digital Marketer |
A Digital Marketing Manager is responsible for developing and implementing strategies that promote a company or brand's products. |
158,650 |
|
Product Marketing Manager |
The Product Marketing Manager is responsible for creating marketing strategies for products, their branding, and positioning in the market. |
177,320 |
|
Market Researcher |
A market researcher is responsible for collecting and analyzing data to make informed political, social, and economic decisions. |
132,480 |
|
Market Research Analyst |
The Market Research Analyst will research, compile, and analyze information on products and market conditions. |
161,850 |
|
Marketing Executive |
A marketing executive is one who conceives and develops efficient and intuitive marketing strategies. |
115,900 |
|
Marketing Specialist |
A marketing specialist is responsible for creating advertising campaigns, pricing strategies, and targeting the demographic data of their target audience. |
130.450 |
|
Marketing Analyst |
A marketing analyst is a professional responsible for interpreting research about a company's consumers and their buying habits. |
108,640 |
|
Marketing Associate |
A Marketing Associate works closely with account executives and marketing managers, does research, edits copy, and follows trends. |
98,650 |
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