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Masters In Marketing USA for Indian Students


A master's degree in marketing in the United States lasts 10-12 months and is available in various specialities such as marketing analytics, digital marketing, and marketing science. Applicants with a bachelor's degree in any subject of study are eligible, although job experience and marketing degrees provide them with an advantage. More than 200 universities in the United States offer postgraduate marketing degrees. In the country, it is also accessible as an MBA speciality.

Marketing is also an excellent discipline for learning how to determine your target audience or target market. Thus, pursuing a master's in Marketing in the USA can be a good option for those whose interests align with developing and implementing advertising and promotion strategies to sell goods and services.

Why Pursue Master in Marketing in USA?

Studying for an MS in marketing in the United States is a wise decision for the following reasons:

  • Marketing is essential in every worldwide firm, especially in the US-based firms that are rigorous with hiring practices.
  • According to recent reports, marketing sectors are expected to increase faster than the national average growth during the next decade. The US economy will need many marketing jobs in the next few years to meet increasing demands.
  • Marketing managers, promotions and sales managers, and advertising executives are all expected to see rapid growth. This is especially true for countries like the United States.
  • Public relations, advertising, and related fields pay well for people pursuing a master's degree in international marketing in the United States.
  • Master's degrees in digital marketing and analytics are in high demand in the United States.
  • STEM marketing courses are in high demand in the United States, leading to rewarding careers in various corporate sectors.

Top Universities in USA for Masters in Marketing

There are various choices for pursuing a master's degree in marketing without or with the GMAT. It all depends on the eligibility criteria established by the institution. Regarding master's in marketing rankings in the United States, at least 20-25 notable universities have been added to the QS News Ranking list for 2022. (MS in Marketing).

For your consideration, here is a list of the top marketing master's programmes in the United States.

QS World University Rankings 2022

Business School


Course Duration

Total Fees (INR)


Columbia University 

Master of Science in Marketing Science

1 year



Texas McCombs

MSc in Marketing 

10 months



USC Marshall

MSc in Marketing

1-2 years



Michigan State Broad

Master of Science in Marketing Research

12-20 months



Texas A&M Mays

Master of Science in Marketing

10.5 months


Popular Courses in Masters in Marketing in USA

Some popular courses in Marketing at the postgraduate level include:

  • MA in Strategic Marketing Communication
  • Master in International Marketing
  • Business of Creative Enterprises
  • Masters in Entrepreneurship and Innovation
  • Master of Science in Marketing
  • Master of Arts in Marketing
  • Master of Science in Marketing Research
  • MBA- Marketing
  • MBA- Digital Marketing Management
  • MA Advertising and Market Communications
  • Master of Science in Digital Marketing

Suggested Reads:

Eligibility to Study Masters in Marketing in USA

For marketing in USA, Eligibility for a student is as follows:


Average GMAT

Average GRE



Mays Business School





UA Faculty of Marketing





FIU College of Business





Marshall School of Business





Eli Broad College of Business (Michigan)





Admission Process to Study Masters in Marketing in USA

  • Admission to a marketing master's program in the United States requires a 16-year educational background (10+2+4).
  • You must have a bachelor's degree in addition to submitting GMAT or GRE scores.
  • Students from abroad are required to provide TOEFL or IELTS results. You can apply directly through universities' official websites.
  • Once they review your application, you may be invited to join the interview process to proceed further in the admission process.
  • Once this is over, the university will shortlist candidates and contact you if you find yourself on their list of selected candidates.
  • Subsequently, you shall receive a formal letter of acceptance and be required to pay the fees needed for entry to the program.
  • If your course is expected to be offline, you shall be required to obtain a student visa and travel to the desired university to confirm your admission.

Want to know about the Application Process? Click Here

Documents Required

Documents required for the admission process are as follows:

  • Transcripts of 10th and 12th standards along with a bachelor's degree.
  • Resume with work experience details.
  • LORs (letters of recommendation).
  • SOPs (Statement of Purpose).
  • Essays based on university guidelines.
  • Proof of work experience.
  • Funding proof with minimum account balance being sufficient to cover first-year living and tuition costs.

Cost of Studying for a Masters in Marketing in USA

The cost of education is a crucial factor for marketing aspirants. Let's take a deeper look:

  • GRE Fees – $213 (INR 15,800)
  • Fees for Application - $1,200 (INR 88,924)
  • TOEFL Total cost: $185 (INR 13,780)
  • IELTS Fee: $250 (INR 14,700)
  • F-1 Visa Costs- $160 (INR 11,915)
  • $700 for a one-way flight ticket (INR 51,873)
  • SEVIS Price: $350 (INR 26,063)
  • Tuition Costs - $28,500 to $64,000 (INR 21,11,950-47,42,624)
  • Accommodation– $9,600 to $14,400 per year (INR 7,12,000-10,67,090)
  • Transport Costs- $1,440 to $3,000 annually (INR 1,06,710-2,22,311)
  • Health Insurance - $2000 per year (INR 1,48,207)
  • Costs for Electricity and Gas - $2,000 yearly (INR 1,48,207)
  • Food and Groceries - $3,000 annually (INR 2,22,311)
  • Materials for Study - $2,400 yearly (INR 1,77,849)
  • Annual Amusement Expenses - $2,500 (INR 1,85,259)

Scholarships for Masters in Marketing in USA

Financial aid in scholarships and discounted tuition rates is a significant motivators for students studying in a foreign country. Here are some of the most well-known scholarship programs:


Institution name 


FIU Online Academic Merit Scholarship 


May very

AAUW International Fellowship

American Association of university women



SGA residential Scholarship 



Partial tuition fellowship

Columbia Business School

Waiver of Tuition Costs

Dean's Alumni Advisory Board (DAAB) Scholarship

Carey Business School


Masters in Marketing in USA: Student VISA Requirements

When applying for a student visa to the United States, you will typically require the following:

  • A passport valid for at least six months beyond your intended term of stay in the United States (unless exempt by country-specific agreements)
  • Form I-20 and acceptance to a SEVP-approved school
  • Payment of the SEVIS application fee
  • Nonimmigrant visa application and confirmation page for Form DS-160
  • Your photo in the format required, and contact number

The following additional documents may be required:

  • Academic preparatory papers such as transcripts, diplomas, degrees or certificates
  • Documentation confirming you have adequate finances to cover your living expenditures for the duration of your stay in the United States. This may consist of:
    • Bank statements
    • A sponsor's financial commitment to pay your housing and living expenses
    • A scholarship scheme
  • Evidence that you will depart the United States upon completion of your studies. This may be a journey ticket from the United States to your native country.

You may also be required to attend a personal interview at the embassy or consulate of the United States.

Jobs & Salary After Masters in Marketing Inaugural Year USA

Marketing graduates typically find employment in businesses' promotions, sales, marketing, and advertising departments. Digital marketing is one of the most rapidly expanding disciplines, alongside analytics, marketing management, and others. In the United States, marketing graduates receive an annual salary of $72,000 (INR 53,35,455) on average, with significant corporations recruiting graduates in huge numbers.

Job role  

Job description 

Average salary (USD)

Marketing Director 

A marketing director is a marketing specialist who is responsible for a company's overall marketing outcomes. The Marketing Director directs and coordinates marketing strategies and initiatives in order to increase the company's market position and achieve commercial objectives.

154,129- 195,686

Marketing Managers 

Marketing managers plan and execute marketing initiatives to increase awareness of and demand for products and services. This broad term can include a wide range of activities, such as Marketing campaign creation, management, and evaluation.


Marketing Specialist 

A Marketing Specialist is in charge of developing advertising campaigns, pricing tactics, and demographic data for the target audience. They collaborate with organizations' marketing departments to achieve success by increasing awareness of what they have to offer.


Marketing Coordinateng 

Marketing coordinators plan, coordinate, and carry out marketing programs. To improve a company's marketing operations, they collect data on target demographics and evaluate market trends. Marketing coordinators monitor sales data and collaborate with marketing teams to achieve marketing objectives.

51,833- 67,678

Marketing analyst 

A marketing analyst is a person who analyzes data to help a company's marketing operations. The marketing analyst may use the insights discovered to assist a company in making better business decisions, such as raising revenue or optimizing marketing efforts.


Kickstart your academic journey now! Studying abroad could be a long and tedious process however at AECC Global with expert counsellors your dreams can be achieved at ease. The Counsellors will guide you through every step and help you attain your dreams at ease. They will assist with visas, courses, universities, and more.

FAQs About Masters In Marketing USA

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