" We live in a visual intensive society."
– Paul Martin Lester
BSc in Visual Communication is a three-year degree level course. The main objective of this course is to provide students with the necessary visual communication skills, which will be helpful in the development of creative projects (like designing, creating, and advertising).
The BSc in Visual Communication programme focuses on the textual and visual components of public communication and media. This course requires students to study the production and post-production methods used by cinema and media outlets and, learn how to utilise various picture and video editing tools animation software and build writing and other communication skills.
What is BSc Visual Communication? & Why Study
Visual communication is a field concerned with the most effective use of visual aids to deliver a concept to an audience. It is one of the most relevant forms of communication today, and it can take the shape of an image, symbol, signal, video, or even text. Visual communication, mainly utilised in marketing and advertising, has become a crucial aspect of most modern sectors. It is at the heart of many industries such as Ad Agencies, Print Media, Television, Film Industry, Web-Based Services and Applications, etc.
Why Should I Study BSc Visual Communications?
- BSc Visual Communication degree will equip you with the creative and business skills that many employers are looking for today.
- Studying Visual Communication means you explore the art of creating and receiving visual messages.
- The skills enable you to capture people's attention, attract them to your brand, help them interpret complex information in the easiest possible way, tell stories and forge relationships.
- You'll learn how to tell a story visually, create concepts based on understanding people and cultural contexts, develop logos that resonate with your audience, craft designs that reflect your business priorities, etc.
- These programs also serve as excellent preparation for various careers in the visual communications industry.
BSc Visual Communication Course Highlights
Here is the complete table that gives you information about the course details, fees, cost, abroad universities, average salary.
Course Level
|
Under-graduation
|
Duration
|
3 Years
|
Examination Type
|
Semester System
|
Eligibility
|
(10+2) from a recognized board with 50% minimum marks in aggregate
|
Admission Process
|
Merit-Based
|
Course Fee
|
INR 30,000 to 7,00,000
|
Average Starting Salary
|
INR 2.4 lakhs to 4 lakhs
|
Job Profiles
|
Graphic Artist, Desktop Publisher, Customer Service Execution, Digital Photographer, Web Designer, Instructional Designer, Animator, Cartoonist, Production Assistant, Ad Photographer, Event Manager, and more
|
BSc visual communication Subjects & syllabus
The following list of subjects is a semester-by-semester breakdown of the course syllabus:
Semester 1
|
Semester 2
|
Human Connection
|
Drawing
|
Visual Literacy
|
Art and Aesthetics
|
-
|
Elements of Film
|
-
|
Film Appreciation
|
-
|
Radio Representation
|
Semester 3
|
Semester 4
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Advertising Basics
|
Script Writing
|
Graphic Design
|
Advertising Creativity
|
Media Culture and Society
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Media Skills in Advertising
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Photography
|
Visual Aesthetics
|
-
|
Acting Skills
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Semester 5
|
Semester 6
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Visual Analysis
|
Project
|
Communication Theories
|
Study Paper
|
Media Research Methods
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Comprehensives
|
Development Communication
|
Internship
|
Television Production
|
Media Presentation Skills
|
Visualization and Illustration
|
Media Management
|
Professional Photography
|
-
|
Copywriting
|
-
|
Top BSc Visual Communication Colleges in India
The following colleges offer BSc Visual Communications, along with the college name, location, application process, and course fee in india:
College
|
Location
|
Admission Process
|
Course Fees Per Annum
|
SRM University
|
Chennai
|
Merit-Based
|
Rs. 85,000 p.a.
|
Madras Christian College (MCC)
|
Chennai
|
Merit-Based
|
Rs. 70,000 p.a. (approx.)
|
IIFA Multimedia
|
Bangalore
|
Merit-Based
|
Rs. 95,000 p.a.
|
Rathinam Group of Institutions
|
Coimbatore
|
Merit-Based
|
Rs. 1,50,000 p.a.
|
Bharath Institute of Higher Education and Research
|
Chennai
|
Merit-Based
|
Rs. 70,000 p.a.
|
Hindustan College of Arts and Sciences (HCAS)
|
Coimbatore
|
Merit-Based
|
Rs. 70,000 p.a. (approx.)
|
Nehru Arts and Science College
|
Coimbatore
|
Merit-Based
|
Rs. 80,000 p.a.
|
The American College
|
Madurai
|
Merit-Based
|
Rs. 61,500 p.a. (approx.)
|
Shasun Jain College for Women - School of Liberal Education
|
Chennai
|
Merit-Based
|
Rs. 89,800 (I Year only)
|
VELS Institute of Science, Technology and Advanced Studies
|
Chennai
|
Merit-Based
|
Rs. 80,000 p.a.
|
Eligibility for BSc visual communication in India
- Completing a 10+2 exam from a recognised Indian board in an appropriate field as their major.
- During their 10+2 year, students must study topics such as physics, maths, and English to enrol in undergraduate courses. The standards, however, are not the same for all institutes.
- The qualifying criteria for each institution may change; nonetheless, the passing percentile must be 50% on an aggregate basis.
Admission Process in India
- Candidates will be required to apply to the institution and course of their choosing and participate in the stipulated selection processes.
- A personal interview and a group discussion are two screening techniques universities may use.
- A candidate's overall performance in many factors such as course eligibility, prior academic performance, and performance in the personal interview and group discussion will determine their admission status at the college.
- The universities themselves will administer the admission test.
- Some institutions also pick students based on merit.
- Therefore your final Class 12 your intermediate results should match the college's cut-off requirements.
Popular Indian Universities admission process to study BSc Visual Communications
- DU (Delhi University) BA Entrance Exam- Delhi University accepts applicants for the Visual Communication programme every year. They have to take the BA Entrance test, allowing students to enrol in the same programme.
- JMI (Jamia Millia Islamia) BA Entrance Test- Jamia Millia Islamia University is another prestigious institution where students can gain admission by sitting the BA entrance exam.
- MOP Vaishnav Visual Communication Entrance Exam- MOP Vaishnav Visual Communication Entrance Exam- MOP Vaishnav Visual Communication Entrance Exam- MO The Visual Communication Entrance Exam will take into two parts, with the first consisting of a written test (objective type) on current affairs, media knowledge, communication skills, and visual arts, and the second consisting of sketching and visualisation. However, the last phases are a group discussion and a personal interview.
- NID DAT- The National Institute of Design (NID) runs the NID Entrance Exam to select students for admission to its design programmes.
- Sathyabama University Entrance Examination- The application form for the Sathyabama University Entrance Examination can be obtained from the University Administrative Office. Entrance examinations are held in major cities across India.
Top BSc Visual Communication Universities in Abroad
With the increased need for workers who are proficient in both technical and theoretical understanding of the subject, academic institutions worldwide have begun to offer BSc Visual Communication or comparable degrees. Here is a list of abroad universities and their prospective Visual Communication courses:
University
|
Course Offered
|
Kadir Has University, Turkey
|
Bachelor’s in Visual Communication Design
|
Linnaeus University, Sweden
|
Bachelor’s in Visual Communication and Change
|
Franklin University Switzerland
|
Bachelor’s in Visual Communication Arts
|
Sabanci University, Turkey
|
BA Visual Arts & Communication Design
|
HMKW University of Applied Sciences for Media, Communications and Management, Germany
|
BA Graphic Design and Visual Communication
|
Solent University, England
|
BA Hons Visual Communication
|
Monash University, Australia
|
Bachelor’s in Design and Media Communication
|
University of Hartford, USA
|
Art, Visual Communication Design
|
Massey University, New Zealand
|
Design: Visual Communication Design
|
Teesside University, UK
|
Visual Communication
|
Eligibility for BSc visual communication in Abroad
- To study BSc Visual Communication from educational institutions in multiple destinations like Australia, Canada, the UK, the USA, you must meet the entrance criteria established by the colleges.
- Passing 10+2 exams in Science from a recognised board
- Some colleges need SAT / ACT exam results if you wish to pursue BSc in Visual Communication overseas.
- It is mandatory to submit the results of English language examinations such as IELTS/TOEFL/PTE.
- Aside from that, a letter of recommendation [LOR], a statement of purpose [SOP], and mark sheets are required.
Admission Process in Abroad
- Candidates must examine the university's eligibility requirements to which they desire to apply.
- Eligible applicants must complete the online application form with their information.
- After filling out all relevant information, candidates must submit it together with the application payments.
- After the application procedure is completed and the university has received all applications, a merit list is created based on students' Class 12 results.
- Students whose names appear on the merit list are given a set amount of time to secure their seats and pay their semester costs.
Bsc Visual Communication Jobs
Some of the prominent career paths accessible to successful course graduates are given below, along with the matching salary offered for the employment.
Job Position
|
Job Description
|
Average Annual fees in INR
|
Graphic Artist
|
Graphic designers produce graphic designs by hand or with various computer technologies to fascinate customers. They are also in charge of the entire layout and production design of brochures, marketing campaigns, publications, business reports, and other printed materials.
|
2.74 lakhs
|
Desktop Publisher
|
Desktop Publishers use computer software to create page layouts for newspapers, magazines, books, brochures, and other publications. These are often used for printing or posting online.
|
2.60 lakhs
|
Photographer
|
Photographers are artists who use cameras to express themselves. They are hired in various areas to photograph people, locations, cuisine, landscapes, and so on. They typically employ various technological goods and editing tools to edit the images.
|
3.45 lakhs
|
Animator
|
Animators create and produce images that come to life on screen in animated TV series or movies, feature films, pop videos, computer games, websites, and other such media.
|
3.53 lakhs
|
Cartoonist
|
Cartoonists are recruited to illustrate cartoons for various platforms like television, newspapers, magazines, comics.
|
3.53 lakhs
|
Web Designer
|
A web designer's job description comprises all the components and tasks involved in establishing and building a website from the ground up.
|
2.33 lakhs
|
BSc visual communication Scope
There are several job options in visual communication, both in the private and public sectors. Candidates who have completed visual communication training may be recruited in fields such as:
- Print and production
- Media
- Photography
- Journalism Advertising industry
- Film industry, film and content production
- Freelancing, and many other fields.
Such graduates are granted a competitive salary, which will increase with time, experience, and skill in their disciplines.
Visual communication is already widespread in many destinations outside India like Australia, Canada, the United Kingdom, the United States. It is growing in popularity in India year after year.
Thus, taking a BSc Visual Communication empowers you to delve into the field of graphic and visual design. Suppose you are still sceptical about which degree programme in design and visual communication is best for your career. In that case, AECC Global specialists can help you select the perfect course and be shortlisted at the relevant institutions in Australia, Canada, the United Kingdom, and the United States.
FAQs About BSc Visual Communication
1. What skills are developed through a B.Sc in Visual Communication?
By pursuing a BSc in Visual Communication, students can gain skills of drawing, colour, aesthetics, design and creativity. Also, students can gain in-depth knowledge of pre-production, production and post-production in Film making.
2. What are the significant topics that are taught in B.Sc in Visual Communication?
Human Communication, Writing for Media, Visual Literacy, Media Culture, Publication and Printing, Communication Theory, Art and Architecture History, Computer Graphics, Art and Aesthetics, Media Research Methods, Web Publishing, Illustration etc are the imperative topics taught in BSc Visual Communication.
3. What is the admission process to pursue BSc Visual Communication abroad?
The admission process/eligibility criteria to pursue BSc in Visual Communication abroad are,
- Students must hold a higher secondary school certificate with a pass percentage of above 50.
- Should have chosen science stream in Class XI and XIIth.
4. Which Job Profiles can I consider after Bsc Visual Communication?
With a degree in Visual Communication, students can consider the following jobs.
- Creative Director
- Typographer
- Graphic Designer
- Editor
- Digital Producer
- Creative Assistant
- Creative Manager.